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In this video tutorial, Satish Chandra discusses how to create a powerful case study template for narrating success stories. He highlights two key aspects: first, the design of a simplified yet effective template, and second, the importance of including the right content to deliver a clear message to the audience. Using a banking customer as an example, he demonstrates the process step-by-step while emphasizing that case studies can apply to any customer or domain. The tutorial aims to facilitate effective storytelling through well-structured presentations. Satish invites viewers to follow along as he builds the case study on a blank slide using text and graphical elements.