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Ana from Railsware introduces the lean canvas, a tool by Ash Maurya for startups to analyze their business model. The lean canvas helps verify ideas before investing significant time and effort, mitigates risks, and uncertainty in product inception. It consists of nine boxes and is more applicable to startups than the business model canvas. This tool is essential for creating products in a fast-changing market. Using the Uber example, Ana demonstrates how to use the lean canvas for business activities.