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[Music] hey its Michael Persky from consulting success calm and today Im going to talk about proposals and three reasons as to why proposals are often not accepted or why people encounter you know clients delaying on proposals or deciding just not to move for with them so theres three reasons that are quite common and were going to look at those here today the first reason is that youre not having a deep and meaningful consulting sales conversation so if youre just going in and youre talking about what you can do and youre you know your methodology if youre doing a lot more talking and not enough listening and if youre not asking the right questions because there are very specific questions you should be asking in every consulting sales conversation that will help you to identify to discover but then to be able to communicate back to the buyer real value if youre not identifying the value that your buyer cares about then youre not going to be in a position to to really have