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[Music] how to market a cleaning business marketing for cleaners cleaning marketing plan strategies this video is designed to help you better market your cleaning business in addition in the description below this video youll find a link to a page where youll get a free collection of 17 books covering each and every aspect of small business marketing a gift to you with our compliments now how do you judge the effectiveness of your marketing efforts easy does it produce results great looking ads fancy logos and flashy websites are worthless if they dont bring in sales this video presents 10 common marketing mistakes that can help you produce better results 1. not having a clearly defined unique selling proposition usp do you want to fit in or stand out in order to thrive in todays cluttered marketplace every business owner must be able to clearly articulate an answer to the question why should someone do business with you rather than your competitor what makes you unique your answer