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In this tutorial, Demi from Le Strategies discusses technical proposal writing for B2B sales. Technical proposal writing involves detailing the aspects of a solution, focusing not only on technology but also on clearly describing the offerings. It’s crucial to remember that readers may not understand all technical terms, as they are relying on your expertise. Therefore, the content should be informative yet not overly complex to avoid alienating the audience. The first and most important step in creating effective technical proposals is accurately scoping the project, which involves defining its parameters and requirements.
