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Book marketing packages often include a press release for the book launch, featuring a headline, quote, and book details. While it may sound beneficial for media attention, is a press release truly useful for authors? This video discusses the effectiveness of press releases for book launches and marketing. Press releases were popular in the 1990s for attracting media attention, but the question remains whether they still hold value for authors today. Book Launchers helps authors write, publish, and promote nonfiction books for maximum impact, brand growth, and revenue, with authors retaining all rights and royalties.
