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In this video tutorial, the presenter demonstrates how to create a web design proposal from scratch using a successful template from their six-figure freelancing business. Viewers are encouraged to download the Word template linked in the description. Key topics covered include creating an effective proposal, understanding its components, sending it, and getting it signed. The tutorial emphasizes the following steps: obtaining a clear client brief, drafting the proposal, sending it, and following up. To gather necessary information for the client brief, specific questions are recommended to understand the client's business, target market, desired visitor actions, unique selling points, average customer value, and current customer acquisition methods.
