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In this video, attorney Elizabeth Potts Weinstein discusses what to do upon receiving a cease and desist letter. A cease and desist letter is a formal request—often sent as a letter, email, or PDF—demanding that the recipient stops certain behaviors, usually involving infringement of trademark or copyright. Elizabeth mentions that these letters often relate to intellectual property issues, though they can also arise from defamation claims or violations of non-disclosure agreements. The focus is primarily on trademarks and copyrights, which are the most common reasons such letters are sent to individuals and business owners.