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Aug 6th, 2022
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How to Clean design in the Branding Questionnaire

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[Music] hi friends and welcome to my channel my name is julia masalska and this is made this is part one of a four-part series where im trying to introduce you guys to my branding process and also that includes of course the communication with a client im going to show you in this video what questions i ask my client before i even start the design process the client were going to be working with is mandy camacho is a good friend of mine and he just opened his new brand which has to do with dehydrated fruits so we are going to be working on his branding and packaging designs and its going to be super super exciting i cannot wait to go through this interview with him and im hoping you guys enjoy hi mandy so cool to have you here thanks for trusting me with your branding im so excited because i follow you on instagram and i know youre everything you do is like so fun and modern and everything that im looking for with my company awesome cool yeah so today were going to go through

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The four stages are as follows: Step 1: Brand Salience Step 2: Performance and Imagery Step 3: Judgement and Feelings Step 4: Brand Resonance
The Fab 4 of brand development strategy Product/range extension. This is when a brand introduces a new product similar to one it offers already, targeting an existing market. Brand extension. Co-branding. Brand licencing.
There are some important elements of a brand identify questionnaire youll want to make sure you include.These are: Business and product description. Product necessity. Competition. Story. Team. Customers. Any other details you deem necessary, such as your role, participants, and/or client expectations.
6 Questions to Ask to Improve Your Brand Strategy What is your story? Who is your ideal customer and how do you speak to them? What brands do you admire? What are my competitors doing? How do we want to make clients and prospects feel? What are your core values and attributes your brand should express?
Phase 1: Brand team development. Phase 2: Conduct business analysis. Phase 3: Conduct audience analysis. Phase 4: Develop a brand positioning. Phase 5: Create a consistent messaging and visual style. Phase 6: Launching and evaluating the brand.
11 brand questions to ask clients Can you describe your ideal customer? What issues do your products solve? How can customers benefit from your companys services? Whats your competitions brand? How do you want to make consumers feel? What is your brands story? What are five words to describe your brand?
These are the four main brand components that you will need to address when developing your brand strategy. A strong brand requires a strong brand identity, brand image, brand culture, and brand personality.
Determine your target audience. Position your product and business. Define your companys personality. Choose a logo and slogan.

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