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all right so welcome to the exciting world of ott training december 22nd um we're gonna go through guys some general education on what otp is some broad definitions to make sure the basis of our understanding is accurate [Music] then we're going to get into why their clients need to be paying attention to this and why that should be part of every campaign and then some specifics on how we position how we help get in the door um how you can help set meetings some of the value propositions those types of things that help you get more conversations at the table so those kind of the three things we'll walk through today jump in interrupt just don't throw something at me so let's define the broad scope of ott we've all talked about these three things together but just to make sure we have a good starting basis so the universal term is ogt okay like saying broadcast or cable that's the universe of the product ott underneath ott are two subsets of the product okay so connected tv otherwise k...