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In this video tutorial, the importance of a cover letter, despite a resume's significance, is emphasized. While a strong resume is crucial, a compelling cover letter evokes emotion, which can influence hiring decisions. The presenter shares three key strategies used by Amanda in her successful cover letter that helped her secure multiple job offers from management consulting firms and bulge bracket investment banks. The necessity of an effective cover letter is discussed; a well-crafted one won't guarantee a job, but a poorly written one can eliminate the chance of landing an interview. The video promises a unique formatting tip for cover letters at the end.
