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In this tutorial, the creator discusses how to brand URLs for assets related to a specific campaign, using their May 20, 2008 campaign as an example. They have three assets: a PDF file, a website, and a YouTube video, and aim to share these links without the unattractive random characters found in standard URLs. The process begins in the marketing automation section, where users can access their campaign assets by clicking the assets button. By locating the desired campaign and selecting the edit option from the actions menu, users can view the individual assets and their corresponding URLs. The tutorial specifically focuses on changing the URL for the YouTube asset, guiding viewers through the steps necessary for customization.
