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In this tutorial, Chelsea from Event Planning Com discusses the essential first steps for writing a proposal. She emphasizes the importance of scheduling a one-on-one conversation with the client to gather crucial logistical information about their event. Key topics to cover include the type of event, date, venue status, expected attendance, demographic details, and initial creative ideas such as themes, colors, and preferences for food and music. She advises planners to ask as many questions as possible and take detailed notes during the consultation to inform the proposal effectively. This foundational information is vital for crafting a successful proposal.