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In this video, agency owner Joel Kaplan collaborates with Arturo to offer a free, customizable contract for agencies. They discuss key elements that should be included in a contract, emphasizing what needs to be modified for effective use. Joel introduces himself as the CEO of Agency Lab, a coaching program that assists social media marketing agency (SMMA) owners in starting and scaling their businesses, ultimately reaching substantial monthly earnings. He shares his background of having previously operated a successful SMMA that generated significant revenue. Viewers are encouraged to watch until the end to fully understand the contract details and critical legal components.