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A social media policy is an internal document that guides how employees should interact on social media. As platforms like Facebook, Instagram, and Twitter shape brand identity and connect with customers, they also pose risks; insensitive posts can harm a company's reputation. This video explores the significance of social media policies and their essential components. eFORMS, the leading document database, introduces this topic and invites viewers to watch until the end for a link to a customizable social media policy template. It’s crucial to understand the distinction between social media policies and social media strategies.
