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In this video, the speaker shares a social media strategy template used for Fortune 500 brands, which viewers can use to achieve their goals. The template breaks down key elements in the proper order for building a successful social media strategy. The speaker provides hacks, tutorials, and steps for applying the strategies covered in their weekly videos. The video ends with a link to download the template for use as a companion. The importance of aligning social media goals with business goals, such as increasing sales or client retention, is emphasized.
