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In this video tutorial, the speaker teaches viewers how to create a web design proposal from scratch using a proven template from their successful freelancing business. Key points include the importance of developing an effective proposal and the steps involved: getting a clear client brief, writing the proposal, sending it, and following up to secure a signature. For those who prefer a quicker method, an existing template from Client Manager is suggested. To obtain a client brief, essential questions to ask include understanding the client's business, target market, desired actions for website visitors, unique selling points, customer value, and current acquisition strategies.
