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In this video, agency owner Joel Kaplan provides insights on creating essential contracts for agency owners. He collaborates with Arturo to guide viewers through a comprehensive, free "Plug and Play" contract template. Throughout the tutorial, they emphasize the key elements that should be included in a contract and outline necessary modifications for personal use. Joel introduces himself as the CEO of Agency Lab, a coaching program that assists social media marketing agency (SMMA) owners in building and scaling their businesses, aiming for significant monthly revenue—up to $100K. His experience includes running a successful SMMA that peaked at $300K per month.
