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In this video tutorial, the host, Mel, emphasizes the importance of a strong social media portfolio to attract clients, whether it's their first or fiftieth client. To combat monotonous proposals, Mel offers a free social media proposal template to be customized during the tutorial. Having founded a successful multi-six-figure social media agency, she aims to assist social media managers in achieving similar success. Mel presents the template and outlines its key components to ensure viewers have everything needed to secure their next client. She also explains that the proposal should follow a discovery call with potential clients.
