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a brand guide is a rule book that explains how an organization presents itself to the world through its logo type colors images and much more join me and find out how well-known brands define their identity and assure consistency of their appearance and tonal voice this video will be the perfect place to start if you are planning to create a brand guide for one of your clients or a brand that you are developing [Music] yourself most of the guides im going to show you in this video are from the site called brandingstyleguides.com the link is in the description below make sure you check it out you can create a free account and once you have that you can download the pdf guides now some of these guys might not be the most up-to-date or most recent version for the brand that you are looking for nevertheless they can be still perfect to use as references and examples if you are planning to create a brand guide yourself i like the fact that you can search based on the year of publication h