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- In this video, youre gonna learn exactly how to write the perfect cold email to turn total strangers into paying customers. (bright electronic music) Hey, its Patrick Dang here. Welcome to my channel, where were gonna talk about all things sales, marketing, and entrepreneurship. Before we go ahead and get started with this video, make sure to give it a like, subscribe, and turn on notifications. Now during my time as a sales rep in Silicon Valley working at Oracle and another Y Combinator-backed startup, I sent thousands, literally, thousands of cold emails to generate countless of meetings, but I know in the beginning, it can be very frustrating when youre sending out your first campaigns and nobody is really responding. And heres the thing, after coaching thousands of people around the globe on how to write cold emails that generate meetings, the reason for why most people fail is because, number one, they have a little bit of an ego and they think theyre really good at writ