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Writing engineering proposals is challenging, as engineers often lack formal training in proposal development. Instead, they focus on engineering calculations, yet winning proposals is crucial for career advancement in consulting. In this tutorial, Matt Handel, author of "Proposal Development Secrets," shares a vital question to enhance proposal writing. This "million dollar question" is essential for improving contract wins and should be asked internally during the proposal process. The video aims to equip engineers with the insights necessary for crafting effective proposals for clients.
