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In the interview, Dan expresses a strong aversion to proposals, stating that he has successfully closed significant deals without them. He reflects on his early experiences with proposals, labeling them a "worst idea" and emphasizes that they often lead to a lack of response from potential clients. Dan questions the effectiveness of proposals, arguing that if a deal cannot be closed over the phone, it is unlikely to succeed through a written document. He encourages listeners to consider the inefficiency of investing time in creating proposals for prospects that are unlikely to convert.