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today we are talking about non-profit donor engagement strategies so for our new fundraising professionals donor engagement refers to the process of building strong and meaningful relationships with donors then thats regular communication personalization and involvement in the organizations Mission just to name a few so in todays video were going to explore different non-profit donor engagement strategies tips on building strong donor relationships and communicating effectively with them well also discuss the importance of measuring donor engagement and how to track the success of our efforts so if youre looking to improve your non-profits donor relationships and build strong and meaningful relationships with your donors youve come to the right place now its a detailed one today so lets get to it [Music] oh as I mentioned in the intro donor engagement is the process of building and maintaining strong long-term relationships with donors that go beyond just the transactional giv