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I have taught a lot of classes in fundraising and non-profit marketing in my career and the number one question I get asked is how do you ask for donations and I admit its tough youre sitting there face to face with a donor who you built a relationship with and now you have to ask them for money and in most cases a lot of money so having said that our focus today is on major gifts but the principles we will cover apply to all kinds of ask from emails to events I put timestamps in the description below because were going to cover a lot of ground like knowing your prospect knowing your case knowing your role knowing the specific techniques and knowing what to do next I also have a really cool download for you so stick around hit the subscribe and the like and lets get started step one is knowing your prospect the first step always begins with good prospect research for anyone who is new to fundraising prospect research is just that researching your potenti
