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In this episode of Senayan PR, the host addresses the question of how to create a public relations plan, emphasizing the importance of having a strategy. A PR plan can be essential for various campaigns, whether for a year-long project or smaller initiatives. It serves as a blueprint outlining the actions to be taken, budgeting needs, and evaluation methods at the project's conclusion. The host will guide viewers through the steps to develop a PR plan, sharing useful insights and tips along the way.