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Writing engineering proposals can be challenging, as engineers typically learn technical skills rather than proposal writing in school. However, for consulting engineers, mastering proposal writing is essential for career advancement. In a recent video, Matt Handel, author of "Proposal Development Secrets," shares insights on improving proposal writing. He emphasizes the importance of asking a pivotal question internally during the proposal development process, which he refers to as the "million-dollar question," crucial for winning contracts effectively. The video aims to provide valuable guidance for engineers looking to enhance their proposal writing skills.