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Without further ado, Alexander. Thank you, Tina. Okay. So, hello, everybody. You know its funny actually to stand here because when I started out with this topic, I got a phone call from somebody who wanted to work with me who is in Geneva and I live just around the corner. We were talking and he said, oh, I would like to fly you over. I asked, fly me over from where? Oh, from California. So why from California I live just beside you. That guy thought that ideas like business models cant come from Switzerland. Ideas and entrepreneurship, they cant come from Switzerland, but you know what? Actually, there are some ideas that come from Switzerland that now with the business model topic that were going to talk about it went across the world. So, Im going to talk a little bit about this idea of cracking the code of entrepreneurship, some tools that we can use to talk about business models, design business models and ultimately to test business models, okay? So, I think that until now
