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hello ever everyone welcome to todays video extremely excited because im joined here with norman ferrar aka the beard guy and today were going to be discussing am uh press releases for amazon product launch uh this is a topic that im personally interested in and i know a lot of people in our facebook group were also super interested so really really excited so um i already know norman a little bit but norm if you dont mind sharing a little bit about the man behind the beard with the audience today the man behind the beard i dont know geez yeah so uh again my name is norm ferrar uh ive been in ecom for quite some time mostly on the corporate identity and branding side been in promo marketing for a while got involved with sourcing and oh specialty packaging but where i really learned and got my hands into things is with my familys company my dad was an entrepreneur and he had manufacturing all different types of manufacturing in canada and us but he we got involved in my brother