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what is markup and what is margin and how do they differ the status they are both different ways of looking at your profit on a sale they are similar because they focus on the same amount of money the difference between your buying and selling prices and they generally Express that amount as a percentage markup is expressed as a percentage of your Buy price and margin is expressed as a percentage of your sell price which I know sounds like dense accounting jargon so letamp;#39;s break it down with some visuals markup is the percentage by which you bump up the prices for example I buy a hat for twenty dollars and sell it for fifty dollars so I bumped it up by thirty dollars to work out the markup I take that 30 profit and divide it by the Buy price twenty dollars then times it by a hundred to get a percentage thatamp;#39;s a 150 markup margin on the other hand tells you what percentage of a sale is profit for example I got to keep thirty dollars when selling that hat to work out margi