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The Event Press Release Header The header is the first thing your audience will see. The header of your event press release should include the following: Date: The date of the event, in month-day-year format. Title: A brief description of what youre announcing. This should be as descriptive as possible; you want to ensure that your audience knows exactly what theyre reading about. Avoid using jargon or acronyms without explaining them first. If its appropriate, consider including some keywords that describe your new product or service. Location: The location of the event, including city and state, if applicable. Include a link to a map if necessary! Contact Info: Your contact information should be included here so people can docHub out with questions or comments about the event. Its also a good idea to include a brief bio here so people can learn more about your company before docHubing out! A press release is a document thats used to announce something