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Writing engineering proposals is challenging, as engineers are typically not trained in proposal writing during their education but rather in technical calculations. Winning proposals is crucial for career advancement in consulting engineering. In a recent engineering management lesson, Matt Handel, author of "Proposal Development Secrets," shares valuable insights. He emphasizes a critical internal question to consider while drafting proposals, which he refers to as the "million dollar question." This question can significantly enhance a proposal's effectiveness, ultimately impacting contract success and potential revenue for engineers and their firms. Matt’s advice aims to help engineers improve their proposal writing skills.
