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Writing engineering proposals is challenging, as engineers often lack training in this area. Instead, they are typically taught engineering calculations. However, success in consulting engineering often hinges on the ability to write effective proposals to secure promotions. In this video, Matt Handel, author of "Proposal Development Secrets," shares valuable insights on improving proposal writing. He introduces what he calls the "million dollar question," a key internal question to consider while developing proposals to increase the chances of winning contracts.
