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In this tutorial, we focus on solving the challenge of managing client appointment bookings and updates in a pipeline. The goal is to encourage clients to mark successful appointments effectively by designating them as 'one' in the system. This is essential for tracking and reporting accurate sales amounts, which allows for genuine ROI reporting. Properly marked appointments enable data analysis of ad spend versus closed deals, ultimately providing valuable insights into campaign effectiveness. The process relies on clients consistently entering this information to generate reliable reports.