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it has been estimated that the average person is exposed to thousands of advertisements per day due to this constant bombardment of brands weve largely become numb to the side of them which means an advertiser really only has a fraction of a second to make an impact on a viewer using a variety of subtle and not so subtle strategies the goal of these carefully crafted product pitches are to briefly get our attention and weave their way into the back of our minds in the hopes that when we go to the store well have a positive association with a particular brand and thus be more likely to select it over the competition when it comes to analyzing ads its important to keep in mind that if an ad is well made everything is there for a reason the best marketers are experts of the human psyche and understand how the specific audience theyre looking to target is influenced by characters colors symbols text and how all of these elements are arranged on the page lets take a look at a couple o