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(soft music) (rocket blasting off) (soft music) - Hey everybody, Im Levi here at WebMechanix and Id like to talk to you today a little bit about CRO. Thats conversion rate optimization. Now, CRO is the act of actually refining your website in ways that makes it so your users take the actions more frequently that you want them to take. Maybe its filling out a form or downloading a PDF or something like that. Now if youre like most people, you probably have a list of a hundred different things you want to fix or change or move around on your website and thats perfectly fine. And if youve actually gone as far as writing that stuff down, youre probably ahead of the game. But how do you prioritize that list? How do you come up with what is gonna have the best impact and what you should do first? Well Im gonna give you three things that you can look at that are gonna help you prioritize those things and make sure that youre hitting the ground running. Alright, so there are a lot of