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In this video tutorial, the presenter demonstrates how to create a web design proposal from scratch using a template utilized in their successful freelancing business. Key points covered include: creating an effective proposal, the contents of a proposal, sending it out, and obtaining the client's signature. The quick method is to use an existing template, but the steps for a customized proposal involve obtaining a clear client brief, which includes questions about the business, target market, desired visitor actions, unique selling points, customer value, and current client acquisition methods. Following these steps ensures that the proposal effectively addresses the client's needs.
