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Developing financial projections for your business can feel overwhelming, particularly regarding anticipated revenue and costs for the first year and beyond. Presenting these projections to funders can create added pressure due to the uncertainty involved. This video outlines 10 tips for creating effective financial projections. The first tip focuses on pricing, highlighting its importance as a critical factor in business strategy. Pricing must be competitive: too high can drive away customers, while too low reduces profitability. Gross margins, which result from pricing strategies, are essential for meeting financial obligations and facilitating growth. Analyzing the profitability of various products and services is also crucial.