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In this video tutorial, the host, Mel, emphasizes the importance of a compelling social media portfolio to attract clients, whether you're new to the field or an experienced manager. To help, Mel introduces a free social media proposal template designed to stand out from typical proposals. The video will guide viewers through customizing this template, detailing essential elements to include for client conversion. Mel shares her background as the owner of a successful social media agency and aims to assist others in achieving similar success. The tutorial begins at her desk, ready to personalize the proposal, and mentions that the proposal should be sent after a discovery call with potential clients.
