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Writing engineering proposals can be challenging, as engineers typically aren't trained in proposal writing during their education, focusing instead on engineering calculations. For consulting engineers, mastering proposal writing is crucial for career advancement. In this week's engineering management lesson, Matt Handel, author of "Proposal Development Secrets," shares valuable advice on improving proposal writing. He introduces a critical internal question to ask while working on proposals, which he refers to as the "million dollar question." This question is designed to help engineers enhance their proposals and increase their chances of winning contracts.
