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In this video tutorial, Todd Ault discusses the concept of a Subscription Agreement, which is essential when purchasing stock in a private placement. By signing this agreement, investors confirm they have read and understood the private placement memorandum (PPM), meet qualifications, and commit to the investment. Ault emphasizes that, throughout his 30 years of raising hundreds of millions of dollars, every investor he encountered completed a subscription agreement. These agreements ensure investors reference necessary documents, like warrant agreements, and are also required when investing in hedge funds or private entities. Ault also notes important considerations for startups raising money through subscription agreements.