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In this tutorial, Chelsea from Event Planning Comm discusses the essential first step in booking a client: conducting a one-on-one consultation. She emphasizes the importance of scheduling an hour to gather logistical details about the event, including the type, date, venue status, expected attendance, and demographics. Additionally, she encourages planners to explore the client's creative vision, such as themes, colors, and preferences for food and music. Chelsea advises taking detailed notes during this initial meeting to inform the proposal effectively. This groundwork is crucial for developing a tailored and successful proposal for the client.