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In this video, trademark attorney Morris Turek discusses trademark licensing. He explains that a trademark owner can allow another party to use their trademark through a trademark license, which is an agreement for specific products or services. While a written agreement is not legally required, it is highly recommended for enforceability. Each trademark license can vary in terms, but certain essential provisions must be included for validity. These include identifying the parties involved, a clear description of the trademark, and specifying the types of products or services associated with the license.