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In this webinar, Gary Smith and customer Derek Davis from Gilbarco Veeder-Root discuss the importance of accurate sales forecasting in Salesforce.com. They highlight that many B2B companies experience a sales cycle of two to three months. Gary emphasizes that if deals are currently in the prospecting stage, which is the first stage of the sales process, and the sales cycle is two to four months, then those deals likely will not close by the end of the current month, particularly if it’s December. This sets the foundation for understanding the inaccuracies in sales forecasts and addresses the need for more reliable sales predictions.