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In today's video tutorial, the presenter discusses how to affordably file a trademark, sharing research that highlights a cost-effective approach. A trademark is defined as a sign that distinguishes a company’s goods or services from others and can take various forms, including words, phrases, letters, numbers, images, or 3D elements. There are three classifications of trademarks: TM (trademark), SM (service mark), and R (registered). The video includes examples of well-known company trademarks to illustrate the diversity in their shapes and sizes, aiming to clarify the different types and their uses.
