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In this video tutorial, the speaker introduces the concept of strategic alliances in business. Strategic alliances are defined as voluntary arrangements between firms to share knowledge, resources, and capabilities in order to develop products, processes, or services. The speaker notes the increasing prevalence of such alliances in the business world, highlighting their role in enhancing strengths or compensating for weaknesses. The tutorial aims to answer key questions regarding what strategic alliances are, why firms form them, the major types available, and notable real-world examples. Overall, it emphasizes the significant growth and importance of strategic alliances in corporate strategy over recent decades.