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In today's video, the tutorial presents an affordable method for filing a trademark, highlighting that it can be more cost-effective than anticipated. A trademark is defined as a sign that differentiates a company's goods or services from others and can consist of various elements such as words, phrases, letters, numbers, images, 3D forms, or combinations of these. There are three classifications of trademarks: TM (trademark), SM (service mark), and R (registered). The tutorial includes examples of popular company trademarks to illustrate the diverse forms that trademarks can take, making it easier to understand the concept.
