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In this tutorial, Eric Goldschein from Fundera discusses starting an import/export business, emphasizing its resilience in any economic climate. The import-export market spans various categories, including capital goods and consumer products, and is valued in the hundreds of billions. Trade has been a fundamental aspect of human commerce, facilitating the exchange of goods worldwide, like clothing from China or cars from Germany. Goldschein encourages entrepreneurs to identify products with potential in other markets and explore import/export opportunities. He also highlights different business models, such as starting an export management company (EMC), which handles exporting for domestic businesses targeting foreign markets.