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In this tutorial, Eric Goldschein discusses starting an import/export business, highlighting its resilience regardless of the global economy. The import/export market encompasses various categories, including capital goods, consumer goods, and food products, representing hundreds of billions in revenue. Trade has existed for centuries, enabling the exchange of goods worldwide, such as clothing from China and cars from Germany. If you have identified a product with potential in another market, you can explore import/export opportunities. Goldschein also mentions different business models, including starting an export management company (EMC), which facilitates exports for domestic businesses aiming to enter new markets.