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In this tutorial, Eric Goldschein from Fundera discusses starting an import/export business, highlighting its significance in the global economy, which remains robust regardless of economic fluctuations. The import-export market encompasses various categories such as capital goods, consumer goods, equipment, and food and beverage, generating hundreds of billions of dollars. Goldschein emphasizes the historical importance of trade, noting examples like clothing from China and cars from Germany. He encourages aspiring entrepreneurs to identify products with potential in other markets and consider different types of import/export businesses, such as an Export Management Company (EMC), which facilitates exports for domestic businesses aiming to reach new markets.